Earlier this year, Twitter had started testing the Shop Module with select brands, and soon the firm will be launching it to more merchants in the US in the coming weeks.
"We are conducting our first test of Live Shopping in collaboration with Walmart, where they will be kicking off Cyber Week with singer, songwriter, dancer, and social media superstar Jason Derulo for the first-ever shoppable livestream on Twitter," the company said in a blogpost.
"Starting at 7pm ET on Sunday, November 28, people can watch and shop from Walmart (on iOS and desktop), where Jason will host a 30-minute variety show highlighting electronics, home goods, apparel, seasonal decor, surprise special guests, and much more," it added.
Last week, the micro-blogging platform announced its subscription service Twitter Blue for the United States and New Zealand regions. The micro-blogging platform will make Twitter Blue available in the US and New Zealand for iOS, Android, and web users for a monthly price of $2.99 / NZ$ 4.49. Earlier this year, the service was introduced in Australia and Canada.